3 Goals of Usability Testing

by Nataliia Vasylyna | March 5, 2011 12:00 pm

The study of user behaviour on the Web shows that they do not perceive the slow sites and sites with complex designs. People do not want to wait. Also, they do not want to learn how to use the home page. There are no such things as web-site training or instructions for the website. People want to grasp the functionality of the site immediately after a cursory scan the page for a few seconds.

From the point of view of some companies, usability testing[1] is part of a larger effort to improve the profitability of products. There are many aspects to doing so, which in the end also benefits users greatly: design decisions are informed by data gathered from representative users to expose design issues so they can be remedied, thus minimizing or eliminating frustration for users.

Informing Design

The overall goal of usability testing is to inform design by gathering data from which to identify and rectify usability deficiencies existing in products and their accompanying support materials prior to release. The intent is to ensure the creation of products that:

Eliminating Design Problems and Frustration

One side of the profitability coin is the ease with which customers can use the product. When you minimize the frustration of using a product for your target audience by remedying flaws in the design ahead of product release, you also accomplish these goals:

Improving Profitability

Goals or benefits of testing for your organization are:

The customer’s benefits at a glance


Learn more from QATestLab

Related Posts:

  1. usability testing: https://qatestlab.com/services/service-models/usability-testing/
  2. http://qatestlab.com: https://qatestlab.com
  3. Basic Elements of Usability Testing: https://blog.qatestlab.com/2011/07/12/basic-elements-of-usability-testing/
  4. Usability Testing: Difference Between Purchaser and End User: https://blog.qatestlab.com/2011/06/24/differentiate-between-purchaser-and-end-user-in-usability-testing/
  5. Usability of Web and Mobile Apps: Simple Principles to Go By: https://blog.qatestlab.com/2016/04/27/checking-usability-principles/

Source URL: https://blog.qatestlab.com/2011/03/05/3-goals-of-usability-testing/